They wanted to make sure customers knew what they were buying online so we decided to set up a videos and documents section. The videos section consists of a range of episodes, demonstrating individual products, and their installation process. The documents section gives the customers PDF and DWG drawings of the products in all their different forms and sizes with a search and filtering option for easy access.
In the backend, each order is syncronised with their Zoho CRM system which creates the customer, order, account and invoice details saving them much administration time in duplication, also removing any room for human error.
Aquiko’s main concern was to make sure the site was easy to use and new customers could understand how to navigate it. To ensure Aquiko could administer the website themselves moving forwards, we made sure they were provided with very informational tutorial videos and an organised structure.