Website Design2022-10-25T12:41:51+01:00
Precise design


Envious Digital creates engaging website designs that meet the objectives of the brief and elevates the brand. By using subtle animated transitions and strong CTAs, we bring the message our clients want to deliver to life.


There are so many reasons why good design matters when it comes to producing a website. Although obvious to some, the fast-paced changing world of user behaviour and search engine optimisation means that professionals in website design have to constantly keep on top of what creates winning techniques.

It all starts with a brief. We start all projects by getting to know our clients and their businesses, empowering us with as much knowledge as possible to fully understand the requirements and what the outcomes should be.

Art designed websites
Look at SEO with a magnifying glass


Search engine optimisation isn’t just about keywords and content. Google now favours how websites look and perform on mobile devices, so regardless of the target audience, we always design for ‘mobile first’. Simple things we consider are:-

  • Text size. Are the titles and body content readable on mobile devices, both in terms of font colour and size?
  • Content layout. Are content areas too close to the edges of the screen? Can pop-up forms be viewed fully? There’s nothing more irritating than being able to fill in a form, but not being able to scroll to the submit button.
  • Positioning. On desktop, we have the luxury of the screen’s full width to present information. On mobile, we need to prioritise content and ensure the most important information is at the top.
  • Image sizes. Have images been optimised for mobile? Having a high-quality image that would be needed for large screen devices on mobile will hinder the page loading speed, a detrimental point for search engines.
  • Sustainability. Websites have a carbon footprint. The average website produces 1.76g of CO2 for every page view. By reducing the amount of animation and native video content, Envious Digital can ensure we have made the site as sustainable as it can be. If you’d like to test your existing website’s carbon footprint, visit

User Behaviour

The way that people visit websites changes over time and websites need to adapt to this. For example, just a few years ago, it was common for people to try and keep all of their content ‘above the fold’ (visible without needing to scroll).  Since then, the way people use websites has changed, especially with mobile phones being used more than ever – so web design companies have to constantly change techniques. Even on desktop computers, people expect to scroll through pages. This is a good thing as it means we can use much more of the screen real estate to add more impactful content to larger areas.

User Interaction & User Experience

UI and UX has always been important, but never more than now. With the pandemic’s effect on the population resorting to accessing products and information online, it is vital that there is a strategic user journey. 

Envious Digital, a website design company, analyse the objectives of what each site needs to achieve and creates a structure that flows, keeping the user interested and delivering the information that they are most likely to be looking for. Applying strong calls to actions that are relevant to both the user and specific to the content they are placed next to will also assist with generating higher quality leads.


Here are just some of our portfolio pieces to demonstrate the website design and development of WordPress websites, bespoke websites and mobile app development projects that we have worked on with our clients.

Idox – FusionLive

FusionLive Idox Group website

This multilingual microsite, showcasing a niche software product for Idox Group PLC was completely designed and developed by Envious Digital with the primary aim of visually demonstrating the software.

Read more >

Caroline Roussel

Carolineroussel voice over actress artist

Caroline Roussel is a voice-over artist whose native language is French, but she also practices in English. After seeing some of our work, she approached Envious Digital to create a site to showcase her work with both audio and video examples.

Read more >

Ramblers Clothing

Trade clothing website design and ecommerce site in wordpress by Envious Digital

Ramblers Clothing design and manufactures niche clothing for women and children. They have a large trade customer base so needed specific pricing for individual customers, as well as a visually appealing B2C shop front.

Read more >

Ask all the questions you need to know


We start the process by having a full consultation with our clients. This allows us to listen to what the business needs are and really understand what they need to achieve. From this, we are able to write a brief for our designers to then create two to three key pages. We talk these through with our clients, listen to any immediate feedback, and make any revisions necessary. If you’d like to discuss a potential project, please request a free consultation

Real-life photography can sometimes be better than stock, especially if the design is to showcase specific products. We appreciate that having photography, or sourcing fresh content isn’t always possible. In those situations, we use a royalty-free high quality image library to source compelling imagery that suits the purpose of the content. We apply our own style to them to ensure they look as original as possible.

As many as you like! In reality, our experience in website design and development results in very few changes being requested, and in most cases, we hit the nail on the head the first time around. It is really important to us that our clients feel we have grasped the concept of the look and feel along with the structure, so we invite them to feedback as much as they like. To allow for smooth project production, we always wait for design sign-off before commencing development.

This varies from project to project but all timelines are agreed upon with our clients at the beginning of all of our projects. On average, the design process would be completed 3-4 weeks from commencement. Based on our experience in website design and development, we follow a rigid planning process that allows full control and an entirely smooth process. You can read more about our process here 

Before we do anything, our first task is to write a website specification that outlines the sitemap, and documents what each page is going to contain in full detail. Once this is agreed upon by our clients, we use this to create a list of tasks on our project collaboration tool. This will also specify all the pages and a breakdown of the content types that we will need to be supplied with.

If you have any more questions or would like to get in touch to discuss a project, contact us!


In an ever changing digital environment, Envious Digital aim to write and publish informative articles to help keep businesses up to date with important changes in technology, as well as interesting insights on specific topics, and of course, keep you up to date with what’s going on in our world.



“Over 50% of our clients have worked with us for many years, on multiple projects. We aim to build strong relationships with our clients and are considered an important part of their team.”

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